Consumers want repair, refill and recycling services

Consumers increasingly seeking businesses that offer repair, refill and recycling services, polling finds

New polling shows that nearly half of consumers say they’re more likely to find businesses that offer repair, refill or recycling services than they were a year ago.

The new research by Censuswide and Smart Energy GB found that Brits were increasingly choosing to repair broken items instead of replacing them, saving them an average of £100+ in 2024, with many businesses also embracing circular practices as they look at ways to reduce waste.

Over a third (35%) of small businesses polled have seen an increase in profits compared to last year, which they primarily link to customers being more aware of their sustainability efforts (33%), as well as managing their overheads more effectively (26%). Nearly a quarter (24%) say they are better at managing their energy usage and costs than they were a year ago.

They say customers are driven by wanting to be more environmentally friendly (22%) and to save money (22%)

Whether you're an end user of Forever Green's packaging, or one of our customers using it to pack and protect your products, all our materials are reusable and recyclable. Our recycled content films are recyclable and increasingly collected curbside by most councils. Where they're not, nearly every supermarket has soft plastic collections. Those who receive our packaging at end of life and no longer have a use for it can request a free Return 2 Recycle mailer here on the Contact Us page.

And our Forestry Standard Commission Paper FSC packaging is recyclable at all curbside paper collections. Our materials are of good quality and fit for purpose so they also allow reuse.

1) Source: Censuswide, 2000 consumers across Great Britain, September 2025

2) Source: Censuswide, 1000 18+ micro business owners and decision makers in circular economy who operate from physical premises, September 2025

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